Archive for February, 2013
Bike share programs are all the rage in 2013
What do Denver and Hangzhou, China have in common? Besides being the coolest cities in their respective countries, their populace has access to checking out bikes like a library book from various kiosks scattered across the metropolis. Considering the burgeoning number of cities already investing in bicycle sharing programs or conducting feasibility studies, the data […]
7 most innovative QR code campaigns
QR codes have taken off in recent years as companies have found creative ways to integrate them into campaigns. Marketers use them for incentivizing consumer participation, discounting, tracking, branding, or purely to capture consumers’ attention. While many codes are used in stunt ways, such as breaking the world record for the largest human QR code, […]