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Electronic Article Surveillance (EAS) proven to reduce retail shrink

Electronic Article Surveillance (EAS) proven to reduce retail shrink

| June 20, 2013 | 0 Comments

Most consumers are familiar with Electronic Article Surveillance (EAS), even if they don’t know it by that name. But who hasn’t seen—or been—that shopper who walks happily out of a department store with the security tag on a newly purchased garment still activated? Suddenly you’re stuck—deer-in-the-headlights style—while the tag triggers an eardrum-splitting tone that lasts […]

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Print your own QR asset tags

Print your own QR asset tags

| June 11, 2013 | 0 Comments

Printing your own qr asset tags has lots of advantages. It’s convenient and quick. Contrary to ordering pre-printed tags or labels, you don’t have to wait around for your order or pay for overnight shipping. When you only need a few labels, printing them yourself is ideal. Last-minute tagging and labeling needs are also met […]

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How tagging horseshoe crabs saves the world (or at least a few lives)

How tagging horseshoe crabs saves the world (or at least a few lives)

| June 7, 2013 | 0 Comments

Ten preschoolers and 15 second graders arrived at Southport Beach in Fairfield, Connecticut, one cloudy morning recently, to take part in a wildlife tagging study. It was low tide as they made their way across the beach, scanning the sand for a glimpse of the brown, helmet-shaped shells that beachgoers up and down the eastern coast […]

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Mercedes-Benz QR codes save lives

Mercedes-Benz QR codes save lives

| May 29, 2013 | 2 Comments

  In a car accident, the lives that need to be saved are encased in a tangle of aluminum, steel, fuel pumps, explosive air bags, high pressure cylinders, batteries and high voltage wires. Before cutting into a crumpled car, rescue personnel sometimes have to call in to the car manufacturer to make sure they don’t […]

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7 most innovative QR code campaigns

7 most innovative QR code campaigns

| February 6, 2013 | 1 Comment

QR codes have taken off in recent years as companies have found creative ways to integrate them into campaigns. Marketers use them for incentivizing consumer participation, discounting, tracking, branding, or purely to capture consumers’ attention. While many codes are used in stunt ways, such as breaking the world record for the largest human QR code, […]

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Barcodes of the next generation: London takes QR technology to the streets

Barcodes of the next generation: London takes QR technology to the streets

| June 28, 2012 | 0 Comments

The QR Code Garden at the Royal Horticultural Society’s Chelsea Flower Show in London. (Getty) June 27, 2012 — London is implementing the first stages of a pilot program that will bring QR codes to sidewalks all over the city.  The codes will scan to sites with information on sidewalk closings for repair, much like […]

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